This video is part 2 of a series entitled "Identity Crisis - What Kind of Clinic are You? Drawing on website home pages and treatment menu examples from different UK based clinics (one might be yours... ...more
Aesthetic Marketing
September 23, 2025•1 min read
I explain how terms like aesthetic medicine, anti-ageing, longevity, wellness, and regenerative medicine overlap — and why clarity matters for patients and clinic owners. ...more
Aesthetic Marketing
September 15, 2025•1 min read
If you’re running a busy aesthetic clinic but still struggling to pay yourself consistently or take proper time off — this video is for you. ...more
Finance in Aesthetics
July 18, 2025•1 min read
Running an aesthetic clinic in the UK? In this video, I break down the real-world business strategies that impact profitability when delivering botulinum toxin (Botox) treatments. ...more
Finance in Aesthetics
June 23, 2025•1 min read
In this video, I break down key insights from Michael Moretti’s hard-hitting article “Aesthetic Industry Experiences Traumatic Consolidation” and compare them with trends I’ve observed first-hand. ...more
Finance in Aesthetics
May 28, 2025•1 min read
A break down of financial performance of aesthetic clinics in the UK — including average gross and net profit margins, how they’ve changed over the past 17 years, and what that means for your clinic. ...more
Finance in Aesthetics
May 06, 2025•1 min read
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