How Scottish road trip with sauerkraut in the boot led to fermentation love affair
A few months ago, I shared how a straightforward blog post written for my daughter’s fermented food business led to our family appearing on BBC’s Escape to the Country. This week, they secured further... ...more
Aesthetic Marketing
February 24, 2026•1 min read
Journaling Using AI
In this video, I explain how to use ChatGPT or any other LLM as a structured thinking partner to improve decision quality, leadership clarity, and business performance inside an aesthetic clinic. ...more
AI in Aesthetics
February 24, 2026•1 min read
Stop Typing into AI - Use Voice Instead
In this article, I outline how I use ChatGPT’s voice mode as a strategic thinking partner within a clinic business. ...more
AI in Aesthetics
February 19, 2026•1 min read
Stop Missing Client Enquiries
Most aesthetic clinics still reply manually to Instagram DMs, emails and text messages. The problem? Clients now expect fast responses and in a competitive market, speed often determines who secures t... ...more
AI in Aesthetics
February 16, 2026•1 min read
Better Website Chat = More Potential Clients
Explores how different website chat interfaces — from text to voice — can help aesthetic clinics reduce friction, handle enquiries more effectively, and guide potential clients towards booking. ...more
AI in Aesthetics
February 09, 2026•1 min read
Should Clinics Use AI Chatbots?
More and more clinic websites are using automated chat tools to manage enquiries and support bookings — but not all chat systems are the same. ...more
AI in Aesthetics
February 02, 2026•1 min read
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