Aesthetic Marketing

Wellness, Longevity or Aesthetics? Understanding Where the Real Profits Lie

Part 3 of the video series exploring the topic: Identity Crisis, What Kind of Clinic are You? discusses the potential strategic challenges and profitability traps of adding in longevity and wellness s... ...more

Aesthetic Marketing

October 22, 2025•1 min read

Identity Crisis - What Kind of Clinic are You? Part 2

This video is part 2 of a series entitled "Identity Crisis - What Kind of Clinic are You? Drawing on website home pages and treatment menu examples from different UK based clinics (one might be yours... ...more

Aesthetic Marketing

September 23, 2025•1 min read

Identity Crisis: What Kind of Clinic are You? Part1

I explain how terms like aesthetic medicine, anti-ageing, longevity, wellness, and regenerative medicine overlap — and why clarity matters for patients and clinic owners. ...more

Aesthetic Marketing

September 15, 2025•1 min read

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